The Chrysler spot with Eminem was my favorite. The long-format spot does a fantastic job of making Chrysler relevant again — something that hasn’t happened in years (or even decades). I also like how the ad is focused on something bigger than Chrysler. The ad makes Detroit look cool. The spot is beautiful, it’s forward [...]
Filed under: Branding | Tagged: Chrysler, Detroit, Eminem, Scott Sherman, Super Bowl Ads, Super Bowl Commercials | 1 Comment »